Head of Growth

at UNDECIDED.COM in London

WHAT'S UNDECIDED?
Straight out of Los Angeles, Undecided.com is a new video decision app (launched end 2016), endorsed by leading Youtubers and Instagramers.
Users post their video questions, advise each other on all types of decisions and can become Experts in pre-defined categories (fashion, beauty, etc). Our target market is teen/ young women. We are the voice of the Gen Z!
You can already download the app on the App Store: UNDECIDED or www.undecided.com/downloadapp

FACTS:
- We have excellent organic growth with impressive numbers; we are about to ramp up our marketing/PR effort for very high growth to mid 2017
- We have deals with leading brands and media in the beauty/fashion space
- Born in LA, we have offices in London and LA, and a very strong network

We are looking for a street-wise and entrepreneurial Head of Growth. As our Head of Growth, you’ll be second in command and working closely with the company CEO (an ex-JPMorgan senior investment banker), our experienced advisors (including a top fashion entrepreneur), the influencer outreach team, our excellent team of developers and designers, our highly experienced PR teams in London and LA and our brand partners.

KEY RESPONSIBILITIES:
– User Acquisition: using a mix of channels to deliver top of funnel week on week growth, including: Social Media, Promotions and Brand cooperations, Email Marketing
– Managing brand relationships and coming up with creative ideas and new partnerships for growth
– Setting up Brand Ambassador programs within Universities across the US and UK
– Lifecycle Marketing: user engagement and retention with Email, Notifications and SMS
– Analytics: Reporting on campaign performance and how user segments are engaging with the app, and recommending opportunities to improve the user experience
– Co-ordinating campaigns with our influencer outreach team and our influencers as well as our PR teams in London and LA
– User Research: talking to our users and understanding their motivations to help improve the product
Full proficiency with popular digital marketing tools is essential.

REQUIREMENTS:
– 3 years+ experience and success in digital marketing and growth, with a focus on B2C mobile
– You’re a self-starter, you are a strategic thinker, you are creative and analytical
– You show initiative and work well in a team
– Knowledge/ interest in in-app reward systems is a plus
– You are ambitious, as we want Undecided to be a life-changer for you

Competitive market salary + options for the right candidate. Our swanky London offices are in a new complex in Notting Hill/Ladbroke Grove.
Speak to you soon!

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Published at 23 Feb 2017
Expires on 23 Apr 2017
Viewed: 1790 times