Marketing Executive

at DM-Companies in London

(₤25000 - ₤30000 per year)

Job Title: Marketing Executive
Reports to: Business Development Manager
Salary: £25-30,000
Brand: Vivastreet
Hours: Full time
Location: Piccadilly Circus
Contract type: Permanent

Job Purpose:
DM-Companies are looking for a bright Marketing Executive to join the business and work on the Vivastreet brand for the UK Market. DM-Companies see this as a challenging position for someone looking to take the next step in their career where they will be working in a collaborative team environment with a strong emphasis on delivery and achieving results.
The role will be concentrating on the direction of the CRM and communications strategy. The ability to bring a fresh approach with new ideas will be vital. The role offers the opportunity to concentrate on personal development as well as being able to influence the approach on how marketing is done for the brand. The ideal candidate will have previous hands on experience with CRM and the customer journey, whilst making data driven decisions. If you thrive working in a collaborative environment liaising between the marketing, product and commercial teams; with the aim of creating, delivering engaging successful marketing campaigns.

• Be creative, in line with the latest CRM insights
• Use of CRM tools such as Emarsys
• Management of campaign reporting and analysis – keeping an on-going record of all activity undertaken
• Responsible Test and Learn Strategy including setting objectives, developing test plans and tracking results whilst providing continual feedback to stakeholders
• Responsible for deploying CRM campaigns across email
• Supporting creative processes for customer communication programs, email design and copywriting
• The role will be 90% focused on the personals category and will contain some adult content
• Handling all marketing activities within the marketing department for the UK team
• Creation and publication of all marketing materials such as banners, email automation, customer touch point/customer journey
• Running all email marketing
• Monitoring and reporting (Mainly Google Analytics) on all activity

Required Skills:
• Proven success within insight driven CRM
• Must be comfortable with Adult content
• Confident and dynamic
• Highly creative
• Outstanding copy writer
• Excellent attention to detail
• Strong analytical and project management skills
• Experience with Content Marketing
• Ability to see the big picture
• Flexibility
• Strong command of analytics software- Google Analytics
• Knowledge with HTML and CSS
• Autonomous and able to work SMART

About Us:
DM-Companies are a privately owned entrepreneurial company, practicality and innovation are at the forefront of what we do. Responsible for two successful businesses Easyroommate and Vivastreet and now the new gay dating mobile app on the market Ziipr.

Vivastreet is a free classifieds website with more than 35 millions users monthly across 13 countries, our aim is to offer our users a simple and sociable shopping and selling experience through its extensive choice of adverts ranging from buy and sell services, properties, cars, events, pets, friendships, love and much more, all in their local area.

Easyroommate is the world's leading flatshare website, we have sites in 25 countries globally and 2.5 millions users monthly, with our added first-class customer service team and a growing community of users, Easyroommate is the easiest way for people to rent a spare room and showcase it to an audience of millions.

Ziipr is a new innovative gay dating mobile app, launched in 2016 and is quickly expanding and causing a stir in the gay dating market.

We look after everyone who works for us, in exchange for your dedication we offer:
• Regular training and development programs
• Social events
• Company lunch every other Friday

We are a vibrant business full of creative and passionate people enjoy sharing ideas and working on exciting new projects.

All candidates must be eligible to work in the UK on a permanent basis.

Please note due to the volume of applications received for this position we are only able to contact successful candidates.

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Published at 12 Oct 2017
Expires on 12 Dec 2017

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