Head of Creative

at Bluebird Tea Co. in Brighton

Who are Bluebird Tea Co.?


This is a fantastic opportunity to work in one of the UK’s leading startup businesses, Bluebird Tea Co. during a very exciting and busy time.



Brighton based independent, Bluebird Tea Co. are innovative tea blenders, with both bricks and mortar and an online international stores. They are a rapidly growing brand with big ambitions, built from scratch from a bedroom five years ago by founders Krisi and Mike.



Our innovative, fun and genuine approach to both our products and our business is gaining us a passionate following. We are incredibly committed to delivering exceptional customer service and providing great opportunities for our small but growing team.



Role:


A fantastic opportunity for an energetic and creative, experienced marketing individual to drive forward Bluebird’s marketing and digital activity during a time where we aim to double our number of retail stores and the revenue from our ecommerce website YOY. An exciting challenge for the right candidate who really wants to shape their own role and make a real difference.



The successful candidate will be passionate, have strong commercial awareness, be excited by the prospect of driving forward a fast-growing independent business that aims to be a Lovemark brand as well as having a keen understanding of how to drive business profitability through both effective people management and intuitive customer communication.



You will be able to quickly understand the Bluebird brand, it’s aims and it’s fans to become involved in developing marketing strategy. You will have an inquisitive attitude that drives you to solve problems as you come across them and a can do attitude, happy to get stuck in and that leads by example.



You will be very organized, with very high attention to detail, able to work to deadlines and under pressure. You will have had at least three years of relevant experience in a senior marketing position and be able to work effectively with limited management. It would be beneficial, although not essential if you also had experience with some of the following:



Product development


PPC, digital and Facebook advertising


Ecommerce (Magento)


Merchandising


Email marketing


Social media management



Responsibilities:



Ultimately responsible for the delivery of Bluebird’s brand / marketing activity, leading a team of specialists across digital, email marketing and multimedia. Getting stuck in to fill gaps, add expertise and develop the team.



You will report into and work closely with the Founder and Creative Director to deliver marketing campaigns spanning:



  • Digital advertising
  • Email marketing
  • Printed marketing
  • In store merchandising
  • New product development and roll out
  • Ecommerce merchandising
  • Social media


You will head up the combined digital and marketing team of 4 as well as joining Bluebird’s senior management team, helping to shape our growth over the next few years.



Development and management of your team ensuring they are supported to achieve business goals as well as all of their HR and development needs.



Cost controlling and managing budgets of the marketing and digital teams to ensure consistently high returns on investment.



Working with other department managers to ensure effective delivery of campaign messages, e.g. Stock and Production, Retail Ops and Digital Lead.



Helping to map marketing and digital strategy.



Reviewing product and campaign performance to make insightful and reactive improvements.



Senior team member in office in absence of Directors.



Details:


Please note you must have at least three years of relevant experience in a senior marketing position working with FMCG, B2C or a lovemark product/brand.



We really care about our people at Bluebird and are proud to offer fantastic development opportunities at all levels of our business. For all your hard work you will get:



To be a member of a small independent who truly cares about its team and offers great development and progression opportunities.



To be a member of a fun and friendly team and have fun at work.



Competitive salary. Please detail salary expectations on your application.



Personal Development Map will be provided to show skills/responsibility milestones as well as future progression and salary reviews.



Monthly tea allowance.



Festival spaces, if possible.



28 days annual leave.



Staff discount.



Pension scheme membership.



Company laptop.



Annual management team incentive.



Start Date: This role will be live for two weeks but has a flexible start time depending on the right candidate.



Working hours: 5 days p/week, 40 hours. Flexible hours needed during delivery of key campaigns.



To apply please email covering letter and CV to: marketingjob@bluebirdteaco.com


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Published at 05 Jan 2018
Expires on 16 Jan 2018