Alpha Vet International Ltd are on the lookout for a Digital Marketing Manager who will be responsible for supporting the business growth objectives through the implementation and continual development of an integrated digital marketing strategy.
Plan and execution of an integrated digital marketing program to support the business and marketing objectives. This might incorporate SEO/SEM, PPC, online advertising, account-based marketing campaigns, remarketing, email, and display advertising campaigns as deemed necessary.
Manage ad accounts on multiple platforms like Google Ads, Facebook, etc.
Manage PR agency and strategise an effective content plan.
Track KPIs to evaluate performance and pinpoint issues.
Deliver reports for management.
Sustain partnerships with agencies and ad platforms.
Stay up to date with PPC advertising and SEM (Search Engine Marketing) trends.
Develop strategies that drive customers to the website.
Maintain consistent brand messaging throughout all platforms.
Use advanced metrics to measure the success of a marketing campaign.
Work closely with CRM, sales and operational teams to share ROI and general commercial observations.
Work with the marketing team to plan new content and optimize existing activities and material.
Proven 5+ years of experience in digital marketing.
Strong working experience in the analysis of data and reporting.
Exceptional knowledge of SEO, UX and advanced digital marketing skills.
Familiar with all Social media sites and platforms e.g. Instagram, Facebook, LinkedIn etc.
Ability to work under pressure and prioritise tasks.
Outstanding analytical, interpersonal, and organisational skills.
Good time management with the ability to work within a fast-paced environment and meet deadlines.
Able to work in a team, working proactively, contributing ideas effectively to team members.
Understanding of eCommerce trends and knowledge of the latest online sales and engagement techniques and tactics.
We’d love your feedback!
We'll ask you just three quick questions that should take no longer than a couple of minutes to answer.
Your feedback, whether good or bad, is so appreciated and will help us make the right improvements!