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Director and Co-Founder at Coopah Limited

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  • London
  • fulltime


Director and Co-Founder (Salary & Equity / Revenue Generating start-up) at Coopah Running

Location: UK but will consider remote for the right candidate

Package: Basic salary plus OTE and equity in our exciting start-up

Who are Coopah Running?

Coopah Running is a running members club. Our mission is to create the world’s best digitally connected community that helps runners to feel inspired and confident. Through providing member services, exceptional experiences, world class running apparel and sharing running content, we aim to help our community to:

  • Overcome running challenges personal to them
  • Feel their running is connected to something bigger
  • Look stylish whilst doing so
  • Connect runners with verified runners no matter where in the world they are

The Role:

This is an exciting and challenging opportunity to change the running community. We are currently expanding our team and we are looking for an exceptional self-starter with an entrepreneurial nature, who is able to drive and scale our running membership scheme and running apparel to the next level.

Ideally, we are looking for someone who has a natural flair for sales and has the ability and courage to take risks. This is a unique chance to join an open and honest team who are on a mission to change the running world, and be part of something exciting at the initial stages of development.

This role is responsible for developing and executing a successful commercial strategy, while supporting the brand in everyday business and scale-up.

Working alongside the two founders, you will take full ownership of Coopah’s, P&L, online and social media presence to build brand awareness to drive relationships with key customers and build vital partnerships.

To be successful, you should have experience in leading marketing strategies in order to build our brand, and take us to the next stage of our development.  You should be keen for success and able to take ownership and initiative.

You should be a self-starter who can provide leadership, strategy and commercial acumen across all aspects of Coopah.  You should also have a keen interest in running and be able to introduce Coopah to key contacts and customers.

Any knowledge of technology development including mobile apps and websites and digital marketing is desirable.




  • Be the visionary of Coopah
  • Business partner and key advisor to the two founders of Coopah
  • Director of both the operational and commercial sides of the business
  • Driving force behind the ideas and success of Coopah
  • Ensure we are focused on the highest value activities and opportunities
  • Drive the product ranges (running apparel) in line with the strategy of the founders


General Operations

This will be an opportunity where you will be expected to lead from the front but also get your hands dirty with a range of responsibilities. These will include, but will be by no means limited to;

  • Overall responsibility of the P&L and budgets
  • Supply chain management
  • Business administration
  • Partnership management
  • Website and social media management


Brand Awareness

Brand awareness is key to driving the success of Coopah at this stage of our developing business.

You will be expected to both drive and implement the marketing strategy and bring PR, networking and partnership ideas which will build awareness of the brand and increase both the take up in our membership alongside increased sales of our merchandise.

This will include representing Coopah at events, trade fairs, workshops and building our partnerships and enhancing our networking opportunities.

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