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Marketing Manager at Zinc Work

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  • London
  • fulltime
  • ₤40000 - ₤50000 per year
  • -
  • Who we are âš¡

    Zinc builds automated reference and background checking tools for forward-thinking companies that really care about candidate experience. Founded in 2017, Zinc has a unique approach to background checking, that's redefining industry standards. We're an early-stage startup going through rapid growth. Zinc offers an exciting opportunity within a small, tight-knit team that is motivated to get their best work from each other. Read more about our story here: https://zinc.work/mission

    Our mission is to allow companies to become more efficient at hiring and create unforgettable candidate journeys by giving candidates ownership over their checking data. We're proud to be helping some of the most iconic employer brands in the UK hire. We're a passionate product team that takes great pride in our perspective on data privacy and delightful product experiences. Read what our customers say about Zinc: https://zinc.work/customers.

     

    Zinc Work life ðŸ›³

    We're a culture first company, we have a daily 3pm tea break where we play games, our current favourites are: Covidopoly, Skibble and Battleships. Zinc is a company built on transparency, empowerment and data ownership. We meet to work in our Shoreditch office 1 day a week. We recently redefined

    Our company values: empathy, empowered, delight, privacy, pragmatic and integrity.

    Zinc offers a chance to influence and impact an industry-changing product. Work hands-on across a wide set of areas. The interview process is 3 video calls with the team.

     

    Marketing Manager to Zinc means:

    We're looking for a t-shaped Marketer with B2B experience in product and content marketing. This is an opportunity to be a future leader in a fast growing business. This role will be working closely with the co-founder Charlotte.

    Zinc offers a chance to influence and impact an industry-changing product. Work hands-on across a wide set of areas.

     

    Your Day To Day 📅

    ~ Help define the marketing vision and strategy for driving adoption of Zinc.
    ~ Create and manage a full content calendar, generating different forms of content across social, blog, video and email to drive traffic and engage leads.

    ~ Work with internal and external partners on product initiatives and strategic partnerships to drive inbound sales enquiries.

    ~ Develop a process for the production of world class sales material.

    ~ Positioning and messaging (define and amplify our who, what, why, how).

    ~ Learn the Zinc customer journey; identify with and incorporate our tone in your comms.
    ~ Engage in the HR and talent community and content events.

    ~ Develop KPIs around inbound lead generation and other metrics you deem of value and importance.

     

    Your DNA 🧬

    ~ B2B marketing experience.

    ~You’re experienced in creating value propositions and messaging strategies.

    ~ Driven self-starter that’s able to take the initiative and solve problems.

    ~ Organisation comes naturally to you, you enjoy clear structure to your work.

    ~ Empathy and awareness to understand customer needs.

    ~ Excellent short-form written communication & an ear for picking up Zinc’s brand identity.

    ~ Experience writing across a broad range of subjects, for a range of digital channels - most importantly, social media and blogs.

    ~ Strong understanding of SEO and SEO tools (Google Analytics, Google keyword planner, SEM Rush, etc).
    ~ Thrives in a fast-paced, challenging, and dynamic environment and gets stuck in with tasks involving different teams across the business.

    ~ High emotional intelligence, understands how to give and receive honest feedback.

     

    Benefits

    What we offer ðŸ‰

    Zinc offers a chance to work on a product that brings a fresh perspective on data ownership in hiring. Remote working for the foreseeable future - we have achieved a lot without going into the office. Work hands-on across a wide set of areas, alongside the following:

    • Shares for real part ownership in the business.
    • Monthly team socials.
    • Annual company offsite.
    • Flexible working hours - sometimes life gets in the way of work.
    • Apple laptop and latest tech gear for your home workstation.
    • Government matched pension.
    • Ability to develop and grow your career.
    • £1200 annual benefits allowance.
    • Early finish Fridays.
    • A high level of autonomy.
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