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Performance Marketing Manager at The Sole Supplier

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  • London
  • fulltime
  • ₤32000 - ₤40000 per year
  • -
  • Role: Performance Marketing Manager

    Reporting to: Head of Acquisition 

    Salary: £32-40k (depending on experience) 


    About The Sole Supplier 👟

    The Sole Supplier is the UK and Europe’s largest shopping platform for exclusive trainers and streetwear essentials, connecting over 3 million monthly users to the latest news, updates and deals from over 100+ retailers and driving over £35 million annually to key partners including Nike, adidas, NB, Foot Locker, JD Sports and more. 

    The casual trainer market is set to double in size by 2025 and The Sole Supplier is leading the way as an authority in the space. This is your chance to join and be part of our success.

    As someone who loves trainers and fashion you could join The Sole Supplier family on our vision to become the largest lifestyle destination for footwear in the world.


    The Role 🚀

    As a Performance Marketing Manager, you will be responsible for supporting the Head of Acquisition in the day-to-day running and optimisation of the company’s acquisition activity. These include: Paid Social and Organic Social, in addition to sustaining growth with the CRM channels (Push, Email and SMS).

    With a community and marketing driven approach, we ensure all our products are the preferred choice when looking for that next trainer and streetwear purchase.

    Each area of the marketing team works in a collaborative yet autonomous way: from acquisition to engagement, individuals are responsible for their own channels and use their industry knowledge to move fast in growing the brand and our user base.


    What You’ll Be Doing 🤔

    • Assisting with the design, management and execution of the acquisition campaigns across paid media channels (Paid Social, Search, Display, Ad Networks). 
    • Monitoring the performance and continuously optimising the campaigns based on data-driven approach and learnings from multiple A/B tests - Pilot and A/B tests on landing pages, audiences, ad copy, visuals - to improve campaign performance. 
    • Ensuring correct tracking, analysis and reporting is in place, as well as contributing to a more automated approach to campaign management and optimisation. Gather targets and report on performances to the relevant teams.
    • Collaborate with our Creative Team to build high-quality creatives across acquisition channels. Report on ad creative performance alongside following the process to test, iterate, and validate new creative concepts.
    • Manage the acquisition budget and allocate it across different campaigns in the most cost-effective way.
    • Work closely with the channel specific teams to define innovative acquisition strategies.
    • Identify and explore new growth opportunities that could drive revenue for The Sole Supplier and Sole Market.

    The Sole Supplier is a highly collaborative and empowering environment: we help you to learn, grow and develop, whilst you help us do the same. 

    What You'll Need 🌟

    Candidates should possess the following:

    • Demonstrable experience or skills in digital marketing, specifically Paid Social, Push, Email and SMS – at least 6 months.
    • Keen interest in fashion and footwear knowledge – you must be passionate about streetwear and footwear.
    • Confident and self-motivated – a hungry person who can work autonomously.
    • Business-minded – understands business, targets and values. 
    • Great cross functional leadership and team-working skills.
    • Analytical – able to look at statistics to analyse and gain insights.
    • Communication – excellent written and oral communication skills
    • Meticulous – great attention to detail across all areas within your projects and tasks.
    • Able to work to tight deadlines and be reactive to last minute requests.


    Perks of The Role 🌱

    • Competitive salary
    • Quarterly bonus scheme
    • Company perks including gifting opportunities, quarterly events etc.
    • In-depth and industry leading training
    • Great scope for progression
    • Unlimited Udemy educational courses through our partnership with Udemy for Business
    • Company pension scheme (up to 4% contribution) 
    • Birthday day off
    • 28 days standard leave allocation per calendar year plus bank holidays
    • Flexible working location
    • Invitation to industry events
    • Amazing team social events
    • Fun and inclusive working environment
    • Work-life balance - hybrid working model and flexible hours
    • Cycle to work scheme
    • Work-from-abroad policy (enjoy 4 weeks per year working from anywhere!)
    • Access to unlimited employee therapy tool (Spill)
    • Sole Swagbag for new joiners
    • Breakfast available in the office 
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