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(Senior) Partnership Marketing Manager (f/m/d) - Remote in Romania at Hygraph

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  • Remote
  • fulltime
  • -
  • How you will make an impact

    As our (Senior) Partnership Marketing Manager, you will be part of the marketing team and will be a bridge to our Partner and Product teams with the full context of the business objectives. The key goals will be to drive Partner leads and marketing initiatives, improve our presence at relevant events, and champion engagement and development activities with our implementation and ecosystem partners.

     

    Some of your tasks and responsibilities include:

    • Building deep relationships with counterparts at our partner companies to develop compelling, joint-solution, go-to-market campaigns that bring to life the value of our strategic partnerships.

    • Achieve a deep understanding of the content management and federation ecosystem & Hygraph’s position within that ecosystem.

    • Activate and launch messaging, co-branding campaign assets, and identify potential incentives with each of the agency and ecosystem partners.

    • Collaborate and build strategic relationships with key partners across the content management & federation ecosystem on joint marketing efforts.

    • Working with the partnerships team to identify and pursue partner-provided co-marketing opportunities that expand awareness within the partner ecosystem, like partner conferences, promotional programs, enablement programs, and internal and external partner-led initiatives.

    • Owning all the resources for the partnerships team, both internal and external, including gated content, enablement collateral, and documentation required for our partners.

    • Working closely with the product integrations, and Product Marketing teams to define, scope, and oversee the development of themes and implementation of campaigns.

    • Owning the partnerships aspects of the website, including the partner pages, partner funnels, training materials, and partner portal in collaboration with the partnerships team.

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