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Digital Marketing Manager at Enterprise Nation

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  • London
  • fulltime
  • ₤55,000 a year
  • -
  • Enterprise Nation is the UK’s fastest growing small business support provider and platform. We exist to help people start and grow their own business through connecting founders to relevant support and welcoming them into a vibrant community. As a company, we:  

    • Connect businesses to resources and support via a dynamic platform; 

    • Deliver business support programmes for governments and some of the world’s biggest brands including Amazon, Google, Facebook, Dell, Uber, Vodafone; 

    • Represent the views of small business to key stakeholders and society at large.  

    Enterprise Nation has been operating in the UK for more than a decade and is expanding in Ireland. It is an exciting time to join the team. 

    Key responsibilities include:  

    • Evaluate web performance and user journeys, platform engagement and conversion to membership and partner programmes. Providing regular internal reports. 

    • Transitioning Enterprise Nation over to GA4 and optimising Google Analytics for optimum usage within the marketing department and across the business. 

    • Develop and manage digital marketing campaigns, implement and optimise social media advertising campaigns, and input into the organic strategy to grow brand following. 

    • Optimise email campaigns: Provide recommendations for new and existing campaigns, including triggers and automation. 

    • Developing email segmentation and personalisation strategies based on member profiling. 

    • Create, monitor and analyse email marketing lists for the marketing department and other areas of the business. 

    • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time and improving conversion of key landing pages.  

    • Identify and test other digital marketing initiatives to increase traffic to the platform and convert visitors to members. 

    • Work hand-in-hand with our product and engineering team to implement new landing pages and platform improvements.  

    Background and skills:  

    • A relevant qualification in marketing and previous experience in a similar digital marketing role. 

    • Hands-on experience of Google analytics, Google Adwords, Google Tag Manager, Meta, Hootsuite and other suites. 

    • Proficiency in marketing automation technology. 

    • Strong understanding of current online marketing concepts, strategy and best practice. 

    • Experience across SEO, PPC, email marketing, and social media. 

    • Data-driven thinking to analyse data through A/B testing and email optimisation. 

    • A collaborator with strong communication skills and the ability to work alongside peers to deliver joint objectives. 

    • An eye for UX, UI and design. Design software skills are advantageous. 

    • Highly numerate, and good Excel / analytical skills. 

    • Creative thinking and skills in content-writing. 

    We offer: 

    • Salary range: Circa £55k per annum, depending upon experience 

    • Flexible working policy and London HQ office 

    • Healthcare plan (valid for UK) 

    • Perkbox subscription Cycle to work scheme 

    • EMI share scheme (valid for UK) 

    • Training and business books scheme  

    • Entrepreneurial, community-focused and trusted team 

    • 28 days holiday, excluding bank holiday 

    Please send your CV and cover letter as to why you feel you are right for this role to lorna@enterprisenation.com.

    Applications will be reviewed on a rolling basis; we encourage you to apply as soon as possible. 

    Please note, we cannot sponsor applicants for visa. Please only apply if you have the right to work in the UK. 

    Thank you for your interest!

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