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International Online Trade Manager at Wonderbly

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  • London
  • fulltime
Your mission

Permanent role, salary: £45,000 - £50,000, hybrid working 2 days a week in our Bloomsbury office.


Life as an E-commerce Delivery Manager:


This is a brilliant opportunity to join Wonderbly, a fast growing DTC ecommerce market leader.This is a key role within the Wonderbly business with an opportunity to make a real impact very quickly. Joining the E-commerce team you will be responsible for our international markets, being the voice of our international markets and driving change within the business.


Here are some of the things you’ll be doing:


  • Conduct a deep dive into our international performance to identify areas of improvement and create action plans that will drive growth and revenue.

  • Develop a deep understanding of our international customers, including their preferences, behaviour, and pain points, and use this knowledge to create localized online trading strategies that will improve customer experience and drive sales.

  • Be the champion of international growth within Wonderbly and work with cross-functional teams to ensure that international considerations are integrated into all aspects of our business.

  • Supporting the Head of Ecommerce to offer the best online experience for new and existing customers by driving change and improving existing content, using analytic tools (Content Square) to make improvements on site.

  • Supporting the Head of Ecommerce on providing ad-hoc deep dive reporting on performance challenges and actioning changes as required.

  • Collaborate with other teams, such as Marketing, Product, and Customer Service, to ensure that our international ecommerce is aligned with our broader business objectives.

  • Develop and implement processes and systems to ensure that our international ecommerce operations are efficient, scalable, and effective.

  • Stay up-to-date with the latest trends and best practices in international ecommerce and apply this knowledge to improve our online trading performance.

  • Analyse and report on sales performance and use data insights to inform future trading

  • Monitor competitor activity and adjust our trading strategy accordingly to stay competitive in each market.

  • Growth hacking - pushing forward localisation projects within our new markets.

  • Looking at country-specific UX and merchandising, testing and then implementing suggestions on how best to serve our customers in different markets, for example our DACH markets.

Benefits & perks

First and foremost you should join Wonderbly because of the work. We’re on a mission to inspire boundless self belief in every child, everywhere through our beautiful personalised books.


  • The chance to work on something your friends and family will fall in love with

  • Cycle to work scheme

  • Regular Yoga classes and mental health support

  • Personal training allowance

  • 28 days holiday, plus 8 bank holidays

  • Health insurance to keep you in tip-top shape

  • Pension scheme

  • We love having dogs in the office (well behaved ones anyway)

A little bit about you

  • Fluent in Google Analytics/ Content Square (or similar) to monitor activity & draw insights

  • Prior experience using a CMS platform (at Wonderbly we use Prismic)

  • Analytical and numerical with strong reporting skills

  • Proven communication & influencing skills

  • A firm understanding of pricing and promotion mechanics and their influence on trading KPI’s (AOV and Conversion Rate being the most important to this role)

  • Strong attention to detail

  • Commercial acumen

About us

Oh hi! We’re delighted that you’re interested in working with Wonderbly, the UK Children’s Publisher of the Year 2021. Below you’ll find out all about us, our mission and values, and the roles we have open right now.

Wonderbly is the world’s leading personalised publishing company. We conceive, design, promote, sell, and make wonderful books for wonderful customers all over the world.

Our mission is to make people feel extraordinarily special, and bring them closer to the people they love, through the power of personalised stories. So far we’ve shipped over 8 million books to over 150 countries. We’ve done this in just eight years, and we’re just getting started.

Getting personalised books to all those millions of customers requires a multidisciplinary team. Our wonderful people have experience across editorial design, research, production, software engineering, marketing, e-commerce, data analysis, print-on-demand manufacturing, shipping… the list goes on.

This means that Wonderbly is a collaborative and creative place to work, with lots of opportunities for growth and development across a broad range of skills.

We’re based in London, where we have a gorgeous, light-filled studio for working together. But like many digital-first companies, we have a hybrid operating model, with many colleagues working from home and further afoot much of the time.

Our values

Wonderbly’s values were born from the three qualities at the heart of ‘Lost My Name’ - our original and best-selling personalised children’s book. These values are Courage, Curiosity and Kindness. And although they naturally have a child-friendly ring to them, these are deeply human values that we believe everyone should live by.

Courage means taking calculated risks and trying things that no one else would. It means setting audacious goals, seeing them through, and being willing to be wrong.

Curiosity means investing in learning, never losing sight of the ‘WHY’. Curiosity allows us to ask silly questions, explore our blind spots, and dip into other disciplines for inspiration.

Kindness is at the heart of our culture: it’s no coincidence that deep friendships form here every day. Kindness means making space for one another, inclusivity as standard, and clear, direct communication. It does not mean “good vibes only”: the kindest conversations are often the hardest.

Equal opportunities employer

Our team is committed to providing equal opportunities for employment regardless of race, religion or belief, ethnic origin, disability, family structure, socio-economic status, age, nationality or citizenship, marital, domestic or civil partnership status, sexual orientation, gender identity or any other basis (it's the law, but it's also just the right thing to do).

If you have a disability, caring duties, or any other additional needs that require consideration, please let us know and we will do our best to accommodate them during the application process.

To see more about our business and products, you can visit us at Wonderbly.com

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