Content Marketing - B2B EdTech

at Code Kingdoms in London

Overview

Over 1 million kids have learned to code using Code Kingdoms. Now we’re growing our B2B operations so educators can engage and inspire students with Code Kingdoms’ market-leading technology. Attracting new educators with interesting content, underpinned by a cohesive content strategy, is where you come in. Your data-driven approach means your content engages a well-qualified audience at scale.

Role responsibilities
- Create - produce original content our existing educators want to read and which drives interest in our products and brand from new educators.
- Grow - you'll explore and experiment with ways to achieve an audience of qualified leads at scale.
- Campaign - you'll create and manage content marketing campaigns, with the support of our designers and developers.
- Measure - you'll use predictive modelling and data analytics to drive your marketing decisions, monitor and analyse campaign performance.

Requirements
- Communication - your written communication is flawless and you are also a confident verbal communicator. You can reach and captivate audiences with a variety of content formats.
- Data-driven - you make insightful, evidence-based decisions about marketing channels and content and have a deep understanding of your metrics.
- Self-starter - you’ll thrive working in an evolving startup environment and taking ownership of your own marketing strategy from day one. You can collaborate with people across different roles and knowledge areas.
- Learner - your commitment to personal growth is complimented by intricate knowledge of your own strengths and weaknesses.
- Committed - to our mission: to get millions of kids coding and inspire them to become digital creators.

Bonus points (not necessary, but would be handy)
- Business-to-business (B2B) content marketing experience, particularly marketing education and / or software.
- EdTech, education, teaching, or gaming experience.

Perks
- Surrounded by a supportive, engaged team - when we asked the team for their favourite perk, it was the people. We’re excited about our work because we’ve got great colleagues to work with each day.
- Growth potential - as the company grows, so will you. We care about our team’s personal development and regard these goals alongside our business ones.
- Flexible working hours - we’re interested in getting the work done well, not the time you do it.
- Great office environment - breakfast, tea, coffee and biscuits are all provided for free in our office in the heart of London. Regular team breakfasts and lunches mean there’s a chance to catch up on life outside work.

Compensation
Salary in line with experience

Equal opportunities
We value diversity at Code Kingdoms. We welcome applications from underrepresented groups in tech and games - the kids using our platform are diverse, and we should be too.



More about Code Kingdoms

Code Kingdoms is an online platform which teaches kids how to code. Used in 50+ countries, we have over million kids using our coding technology. The company has raised over $1.8 million in venture capital. Partners include the BBC, Code Club & Teach First.

We’ve focused on designing the most effective code editor and content to enhance children’s learning in the subject. We start with drag and drop code, representing real languages such as Java, Lua and JavaScript, before transitioning into text based programming professional engineers use.

In partnership with the BBC, we extended our reach in schools in early 2016. One million 11-12 year olds in the UK received a small programmable computer, the BBC micro:bit, which can be coded using our code editor. Our most popular consumer products allow children to program Minecraft and Roblox, allowing players to create their own mods and games in a little as 5 minutes. Children will discover our platform through summer camps and afterschool programs and continue learning and building with us at home.

Find out more about our Educators Package with our partnership video at codekingdoms.com/educators.

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Published at 08 Feb 2018
Expires on 08 Apr 2018


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