Head of Consumer Marketing

at Movebubble in London

(₤50000 - ₤70000 per year)

Overview

Movebubble is on a mission to make moving better for the world’s renters. We are building a team of people who want to solve the pains of renting and who truly represent the world of renters we serve.. If you share our mission then we want to want to hear from you! Our cultural values are important to us and are listed below.

You will be responsible for designing, deploying and analysing a major strategic initiative to scale consumer adoption through 2019. You will be excited about being creative and finding the most cost effective way of driving consumer market share. We are looking for a dynamic and data-focused individual who wants to be part of a successful growth story.
Potential and a passion to learn are key, experience is a bonus. You will mould the role to fit you.

The Role and You

You will begin with owning projects to drive acquisition and retention of tens of thousands of active users, from research through to execution. You will be responsible for building and managing a suite of digital marketing tools to determine efficacy of campaigns and optimising referral marketing.
You will be initially working with our CEO on growth projects and be supported in your work by the Head of Product and Development team.

The initial job scope will include, but will not be limited to:

- Build plan/strategy to acquire renters
- Define, test and evaluate usage and engagement growth initiatives.
- Manage tracking of your initiatives, reporting insights across the team.
- Execute and manage channels.
- Work closely with product and engineering teams to ensure that growth related projects are prioritised and executed well.
- Managing external relationships where we may work with growth partners.
Your personal traits and competencies will resonate with our values:
- Respect our differences. Trust each other to do the right thing.
- Collaborate and value different points of view. It’s not about you, it’s about us.
- Impact renter lives on a daily basis, get stuff done.
- Learn from your peers, share your findings and celebrate success.
- Own your output, earn responsibility. Build on your mistakes.
- Transparent work cultures show us how to improve. Be honest.

Your experiences will include some of the following:

- Proven track record of consumer growth in another vertical
- Analytical rigour, data-driven decision process and proven analytical skills
- You must know how to quantitatively analyse marketing programs.
- Experience with marketing tools like hubspot, Localytics, Google -Analytics/Adwords preferred.
- Five years of data analytics and digital marketing experience, preferably with a startup / customer-facing product.
- Proficient in activation and retention marketing including push notifications, email marketing and retargeting.
- Mobile app experience is essential
- Knowledge of referral schemes
- Strong attention to detail

Nice to have:

- Knowledge of B2C mobile marketing and mobile attribution solutions
- SEO experience
- Advanced HTML, SQL is a bonus
- CRM skills would be a big win
- Creative design skills
- Copy writing skills

Why?

Movebubble is a fast paced agile startup where organisational and personal learning underpin everything that we work on. Teamwork and collaboration is central to our success, and we hope to continue to provide an environment that allows this to flourish. We are a close team, with a culture of live feedback and learning, as well as shared Wednesday breakfasts and monthly team events.

Everything we do is relentlessly focused on putting the renter first, treating them with exceptional customer service and solving their problems. The average renter can spend up to 3 months trying to find the right home to live in, yet with Movebubble our thousands of renters across London are discovering they can move in minutes.
Of course, Movebubble does not discriminate on any other matter at all other than suitability and passion for the job! We actively support workplace diversity. But there’s more to it than that.

We’re passionate about building a company that reflects the renters who we are trying to help. It makes for a better product and a better working environment. We plan to become the world’s biggest brand for renters, we would love to bring you along.

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Published at 06 Nov 2018
Expires on 30 Nov 2018


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