Digital Marketing Manager

at SkipsoLabs in London

We are looking for a Digital Marketing Manager to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours.



The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.



Responsibilities
Assist in the formulation of strategies to build a lasting digital connection with our customers and prospects
Plan, monitor and manage the ongoing company presence on social media (Twitter, Facebook, Linkedin, Instagram)
Launch optimized online adverts through Google Adwords, Facebook, Linkedin to increase company and brand awareness
Be actively involved in SEO efforts (keyword, image optimization etc.)
Prepare online newsletters and promotional emails and organize their distribution through various channels
Provide creative ideas for content marketing and update our website accordingly
Write, optimise and manage our company blog
Support in the creation of all marketing collateral to support our sales (presentations, product sheets, promotional material including videos)
Collaborate with designers to improve user experience
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
Acquire insight in online marketing trends and keep strategies up-to-date
Maintain partnerships with media agencies and vendors

Requirements:
Proven experience in Digital Marketing or similar role
Excellent understanding of digital marketing concepts and best practices
Experience with B2B social media, Google Adwords and email campaigns and SEO/SEM
Perfect knowledge of web analytics tools (e.g. Google Analytics, WebTrends etc.)
Good knowledge of marketing automation tools such as Hubspot
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills
BSc/BA in marketing or relevant field

Benefits:
We are passionate about helping top businesses around the world streamline and automate their digital presence. We believe that happy employees are the key to achieving this goal. If you like the idea of working in an exciting, diverse, international workspace on cutting-edge internet products that make a truly global impact, then we want to get to know you!

You will be an essential team member, contributing to the development of our platform and applications
Work with a highly creative and entrepreneurial team
Remote working allowed
Competitive salary
Join our company at the right time and be sure to become a part of our core team if you do a good job (and if you enjoy your time with us!)
Awesome offsite team meetings
Opportunity to work from one of our other offices (LA, Milan, Lugano)


We will also consider part-time candidates.

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Published at 22 Jan 2019
Expires on 22 Mar 2019