** Customer Retention Lead **
at Cherryz in London
ABOUT US & THE JOB
At Cherryz, it’s our mission to make shopping the little things in life fun and affordable. We’re backed by some of Europe’s leading investors and have great ambitions. However, we’re just at the beginning of our journey – there’s still loads to do and we need more incredible people that share our vision of creating an amazing new online brand.
We’re looking for a Customer Retention Lead to become an integral part of our team. In this role, you’ll be fully responsible for all retention measures with the main focus on app push notifications and email. You’ll work alongside our Acquisition Marketing Lead and report directly to one of the founders.
WHAT YOU’LL BE DOING
- Develop and implement comprehensive Retention Marketing strategy with a main focus on app push notifications and email
- Create, test & adjust meaningful KPIs for all channels and across platforms
- Create, test & adjust customer segments
- Develop and optimise content concepts and guidelines for all channels and customer segments
- Initially, write majority of content yourself and then hand over to more junior team members
- Together with our Development Team, create required landing pages
- Together with our Designer, create on-brand email campaigns
- Collaborate with our Acquisition Lead to align messaging
- Fully manage all campaigns end-to-end based on your segments and content strategy, from initial planning to broadcasting to reporting
- Excellent analytical skills
- Excellent verbal, written and presentation skills
- Highly proficient in Microsoft Excel and/or Google Sheets
- In-depth experience with Google Analytics or comparable tools
- In-depth experience with MailChimp or comparable tools
- Keen attention to detail
- 3+ years of experience in retention marketing, ideally for an (app-centric) e-commerce app
- Good working knowledge of data privacy (GDPR)
- Entrepreneurial mindset
- High affinity for our products is a big plus
We’re a small team with next to no hierarchy. If you have an idea, we’ll listen. If you want to try something new, we’ll support you. So if you’re a self-starter who’s keen to learn, Cherryz is the right place for you!
Our head office is located in the heart of Dalston (Central London), 2min walk from both Dalston Junction and Dalston Kingsland Overground Stations. Team spirit is strong at Cherryz and we frequently go for lunch and after-work drinks in the area. Get a feeling for the Cherryz vibe here.
We love our products and we want you to enjoy them as much as possible, too, so you get 25% off everything on Cherryz.
Recent jobs at Cherryz
- ** Social Media and Online PR Manager ** at Cherryz in London 19-02-2019
- ** Customer Care Representative ** at Cherryz in London 21-02-2019