Over last few months, I have been exploring the global food supply chains, especially the ones leading to UK supermarkets. Unsurprisingly, its mostly offline, paper based and prone to errors. Food trading is one of the oldest industry but still not modernised. I think I have identified a specific problem that could be solved easily to capture a huge market, potentially worth billions.
I pitched the problem/solution to a few early stage investors with great feedback. I further validated the problem by speaking to key players in the industry with positive responses. I have early customers ready to sign-up. I also pitched the idea to founders factory, forward partners, etc and each one of them are willing to fund this. I am in process to launch a POC and start signing-up them to prove the concept.
Globally the food production and distribution market is worth billions. However, from this, my focus is to tackle produce with shelf-life of 1-4 weeks. Hence avoiding the perishable and commodities.
I already have early stage investors willing to fund the platform. However, I would like to delay funding as much as possible to avoid dilution. Also, raising the money post MVP enables the founding team to maximise their upside. I think having a good co-founder committed for long-term is worth more than raising funds upfront.
I am currently solo founder with prior startup experience. I am now looking for a form a well balanced founding team to launch this startup. I have a prior startup experience of building product and scaling the startup to Series A.
1. Tech: I am looking for someone very handson with Blockchain who can develop code in NodeJS. You will need to be familiar with AWS infrastructure.
2. Sales: Unfortunately, the market is completely offline and hence needs a field sales manager who knows how to sell as well as build a high-performing field sales team. Will need to travel from time to time.
3. Finance: This industry is prone to risk and hence will need to manage the risks by creating Options, Derivatives and Hedges.
4. Compliance: This industry has a lot of regulations in place and hence will need someone with compliance background.
Note: Please note all these roles are as co-founders on equity-only basis. No cash salaries. Apply only if you are interested in being a co-founder.