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Marketing Director
at Sozie

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  • London
  • fulltime

JOB TITLE

Marketing Director

OPPORTUNITY

This is an opportunity to make a mark on the fashion and technology scenes as Sozie’s Marketing Director. We have an extremely powerful story to tell to mould the future of the online fashion industry. You will own the why, what, how, where and when of all of our marketing, communications and PR activities to make the Sozie story come alive. We encourage you to learn more about Sozie at sozie.com

ROLE & RESPONSIBILITIES

We’re looking for someone to work closely with our CEO to direct our marketing, communications and PR activities.

Why

- Establish short, medium and long term marketing and PR strategy that aligns with business vision and mission and brings to life the Sozie concept
- Create a performance measurement for marketing and PR activities with key metrics that tie to business objectives

What

- Refine our ‘mother-story’ & communications framework
- Determine which existing conversation to insert us into and where we want to be thought leaders - Determine what we say no to outright
- Create content and / or hire a writer
- Work with a social media and/or PR company to create content
- Leverage Sozies for content

Where

How do people find us? / Where do we show up?
- Identification of and engagement with key events and people - Online platform selection: google, social etc.

- Google: Keyword and ranking analytics and plan

- Social media: ad/ buying strategy
- Engage other avenues for promotion that we have unique access to through our

- Clients
- Investors / Supporters: Techstars, Farfetch Dream Assembly, Fashion for Good Plug & Play - CEOs Networks: London Business School, UK Technation

When

- Create a timeline of events and communications releases - Coordinate with larger business strategy

How Much

- Chart proposed marketing activities in terms of Impact and Cost - Determine and select priorities
- Work with CEO to allocate budget and investment asks

LENGTH & COMPENSATION

3 months project, starting ASAP. Compensation will be set depending on what you bring to the table in terms of skills and experience. We are flexible on how the project is structured for the right person, so feel free to suggest an arrangement.

Furthermore, for the right person, this project could convert into a full time role as CMO of the Company, with equity and co-Founder status that comes with huge upsides.

ABOUT SOZIE

We are a fast growing fashion-tech company, backed and invested in by Techstars (leading tech VC and accelerator) and Farfetch (leading fashion technology company). We have clients in the US and Europe and have proven our impact on key metrics in online fashion (engagement, sales conversion and returns). Our team of 10 has been working away quietly building our product, signing sales contracts and securing investment. The time has come to make some noise - and we want you to lead that. It as an excellent time to join us!

APPLY

Please submit your CV and cover letter (optional). Tell us how you would take on this challenge in your cover letter and what experiences, relationships and character strengths you can bring to the role. Please inform us if you require sponsorship to work in the UK.


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