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Digital Marketing Manager at Clientshare

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  • London
  • fulltime
  • £35,000 - £45,000 a year
  • -
  • About Clientshare

    Clientshare is building the world’s leading Business Reviews platform for B2B enterprises. Our goal is to help businesses increase retention by easily uncovering accounts at risk of churn and identifying new growth opportunities. By digitising the process, we enable our customers to create, deliver, measure and act on their Business Reviews consistently with visibility across all accounts. Clientshare is already used by 1-in-2 FTSE 100 companies, including Compass Group and Mitie.

    About the role

    We are looking for a results-focused and data-driven Digital Marketing Manager with proven experience in inbound lead generation growth and working in a fast-paced work environment. This is a great opportunity for a self-starter that wants to take ownership of the digital marketing function and work closely with our content marketing manager to create highly effective digital campaigns. The role is best suited for a candidate with a strong analytical and technical background, with experience setting up and independently running campaigns across LinkedIn, Google and Bing. A successful candidate will report directly to the Head of Marketing.

    Responsibilities

    Define and own the digital marketing roadmap

    Create and run Clientshare’s inbound lead generation pipeline

    Analyse and optimise website traffic journeys and conversions

    Build effective reporting on campaigns and website traffic

    Manage the digital marketing budget, forecast and spend reports

    Continue improving SEO to increase website conversions

    Support our Account Based Marketing campaigns with digital initiatives for expansion growth

    Work closely with the content marketing manager to create high-conversion campaign content

    Work closely with the SDRs to optimise conversion journeys from lead, MQL through to SQL

    Explore growth hacking techniques and innovative ways to increase inbound leads and account growth

    Qualifications & Experience

    2-5years' experience in B2B digital marketing

    Previous experience in a fast-paced SaaS startup or scaleup environment

    Proven track record of deploying successful, B2B digital lead-gen campaigns

    Expert in both organic and paid growth strategies to increase traffic, inbound leads and conversion

    Being self-sufficient in setting up and managing LinkedIn Campaign Manager and Google Ads is essential

    Proven experience using HubSpot Marketing, CRM, CMS and Reporting

    Analytical mindset with a focus on measuring and optimising digital marketing effectiveness

    Deep understanding of conversion metrics, re-targeting strategies and data-analysis

    Technical experience in setting up campaign ad sets, digital marketing tools and software

    Benefits

    Premium offices in central London

    Hybrid working

    Employee share scheme

    Private health care scheme

    Pension

    24 days paid holiday per year (+bank holidays)

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